Girl singing and playing guitar with planets orbiting around Girl singing and playing guitar with planets orbiting around

The music you worked hard to make shouldn't be hard to find

We use paid social advertising to help indie musicians with album & single releases, awareness campaigns, catalog boosting, and social media boosting & strategy. We also offer artist coaching and web design & development.

All you need is a killer song

Once you have an amazing song, we make sure it gets heard by the people most likely to love it. We’ll guide you through the process of creating everything you need to run an effective ad campaign. You make the music, we make sure it gets noticed.

A graph showing the performance of an ad campaign. There is a circle in the lower left corner with a man playing guitar in it.

We turn fans into superfans

We make sure musicians have all of the tools to guide fans from brand new listener, to long-time super fan. When fans can easily find your music, find out about you, and stay up-to-date on your new releases, it ensures that you aren’t missing out on potential fans; and they aren’t missing out on you!

A circular graph showing the journey of a fan becoming a superfan. In the lower right corner there is a circle with a picture of a man singing into a microphone in it.

Case Studies

Soft Talon artist photo Soft Talon artist photo for mobile
This artists came to us with less than two dozen monthly Spotify listeners. Within three months, her Spotify Monthly listeners shot up to 18,537 and she had a single break 100,000 streams.
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44,526%
SPOTIFY MONTHLY LISTENERS
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32,160%
SPOTIFY STREAMS
3 months
TIMELINE
Services Used:
  • Catalog Boosting + Single Promotion
  • Social Boosting + Social Media Strategy
  • Awareness Campaigns
A graph showing monthly listeners for our client
Wave Collector artist photo Wave Collector artist photo for mobile
This artists came to us with eight monthly Spotify listeners and a desire to sell more albums. Within six months, his Spotify monthly listeners increased to over 10,000 per month and he sold more than 140 albums.
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128,488%
SPOTIFY MONTHLY LISTENERS
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1,612%
SPOTIFY STREAMS
6 months
TIMEFRAME
Services Used:
  • Catalog Boosting
  • Social Boosting
  • Single Promotion
A graph showing Spotify listeners over time for our client
Flight Call artist photo Flight Call artist photo for mobile
This artists came to us with seven monthly Spotify listeners and stagnent Instagram engagement, averaging only 20 likes per post. Within three months, her Instagram posts averaged 1,770 likes and her Spotify Monthly listeners shot up by 20,514%.
A purple arrow showing an increase in the statistic.
20,514%
SPOTIFY MONTHLY LISTENERS
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8,760%
AVG. INSTAGRAM LIKES
3 months
TIMEFRAME
Services Used:
  • Catalog Boosting
  • Social Boosting + Social Media Strategy
  • Awareness Campaigns
A graph showing the monthly Spotify listeners over time for our client.

Our Services

Make an entrance

Our comprehensive Album & Single packages combine consulting, paid advertising, and social media strategy to supercharge your releases, get your music discovered by more people, increase your chances of landing on algorithmic playlists, and maximize your social media engagement. 

These packages are perfect for artists who are serious about getting their music into the hands of fans.

Learn More

Your Questions, Answered

We can answer your questions about social media, ad campaigns, how to optimize your digital presence, and more. Book an hour-long consulting call with us and ask us whatever you want about music marketing. You’ll get a recording of the call, and send you relevant templates, guides, and documents to help you on your way.

Learn More

Level up your online presence

Our social media strategy will help you discover the intersection between the content you love to make and the content your fans love to see. Our social boosting will help your content reach the people who have already shown an interest in your work, maximizing potential engagement.

Learn More

Our Services

Make an entrance

Our comprehensive Album & Single packages combine consulting, paid advertising, and social media strategy to supercharge your releases, get your music discovered by more people, increase your chances of landing on algorithmic playlists, and maximize your social media engagement. 

These packages are perfect for artists who are serious about getting their music into the hands of fans.

Learn More

Your Questions, Answered

We can answer your questions about social media, ad campaigns, how to optimize your digital presence, and more. Book an hour-long consulting call with us and ask us whatever you want about music marketing. You’ll get a recording of the call, and send you relevant templates, guides, and documents to help you on your way.

Learn More

Level up your online presence

Our social media strategy will help you discover the intersection between the content you love to make and the content your fans love to see. Our social boosting will help your content reach the people who have already shown an interest in your work, maximizing potential engagement.

Learn More

Results far exceeded my expectations

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I started with a handful of Spotify listeners and stagnant instagram growth. I wrestled with the question of whether my music was even good, and I was super uncomfortable with self promotion. [Lightweight Media] met me where I was, and step by step, came up with a strategy that worked for me. The results have far exceeded my expectations – I feel like I am actually on a path towards building something now, and that has given me tons of new motivation, confidence and perspective. Now as I’m planning my next releases, it’s amazing to know that I have a purpose and a plan for sharing my work, and a great team that will help me execute it.

-Emily

Empowered

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When I first met up with Lightweight, I felt like giving up, and like the project was largely a failure. That quickly changed due to [their] genuine enthusiasm and belief in my music. It was a thrill to wake up every day to new positive comments [and] new improved stats on my streams. It was tremendously encouraging to see how my exposure directly affected listener engagement and response. I left Lightweight feeling positive about the fan response and future potential for fan response in my music, empowered with the right information and knowledge to know how to support the project moving forward.

-Tai